When Andrew Scott was asked about key aspects of the show that were true positives from his perspective, he stated:
“Seeing how our increased investment in the public areas surrounding the show paid off was impressive. The Sailing and Paddling HUB, which showcased a variety of sessions each day, was a big drawcard, especially when our Ambassador, Lisa Blair, a Climate change advocate and an Australian solo sailor who holds multiple world records, was on stage. With our remit as an association to attract more people into boating, the board felt it was essential to invest in displays that attracted the non-boating public to the boat show arena. Many do not want to pay to go into the actual show but are very interested in absorbing the lifestyle boating creates.”
Joe Lynch, whilst only in Australia for a few action-filled days, was asked what his takeaways from the show were. “I was extremely impressed by how the show connected the industry with the public and the investment the BIA had put into the Sailing and Paddling hub, which was extremely well attended every time I passed by. Another aspect of the show that was incredibly gratifying was seeing the huge number of students turning up to the Careers in the Marine industry forums. Over 700 students from across NSW attended these forums to understand better the career opportunities that the industry represents. As Andrew Scott emphasised several times, a key focus for the BIA is attracting more people into our industry. Recruitment and skills training is essential for the positive growth of our industry, and it is an area where ICOMIA wants to do more, especially for developing countries.”
Scott also highlighted the importance of educating the government on the industry’s economic impact. “Another notable action by the Australian industry that I feel is immensely powerful is demonstrating the economic value of these events to our government decision-makers. Research by the BIA indicates that the economic value of events such as this has a considerable multiplier effect. Articulating and demonstrating that is crucial and an invaluable tool when negotiating with local and national governments for support. It is also a great reminder of the size and scale of our industry. I also thought the partnership with the various charities working to keep us all safe on or around the water was very impressive. Giving Surf Life Saving, NSW Marine Rescue, and others so much space in the heart of the show was a fantastic way of reinforcing our commitment to safety and the community,” Scott added.
The show’s success underscores the importance of continued investment in infrastructure and talent, ensuring Australia’s marine industry remains at the forefront of global progress.
Maryanne Edwards, GMBA Australia / New Zealand
Tel: +61 41 291 6036
Email: medwards@gmba.blue
Disclaimer: Global Marine Business Advisors is a registered legal entity and is a network of independent marine industry advisors. In all articles the opinions expressed are those of the author and does not necessarily reflect those of GMBA.